In these times, more than ever, we must become Homo Economicus, as introduced by John Stuart Mill. We must be “rational and self-interests agents”, not to maximize our wealth but to maximize our protection. We have arrived at a moment in history where the class struggle is less than relevant, as the emperors, czars, and kings of yesteryears have now become Corporations, and the world is no longer inhabited by peasants, feudal lords, proletariat, and bourgeoisie but rather by Corporations and Consumers. We have been led intentionally to believe that we are all sorts of things, races, creeds, sexual orientations, and political creeds, but the supreme reality is that to the owners of our world, we are just Consumers. Corporations, not the other guy, are responsible for our travails.
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